HubSpot Blog research found
 that 93% of entrepreneurs that already leverage TikTok have plans to proceed making an investment within the platform in 2022, and 52% of entrepreneurs plan to extend their investments for the yr.

Should you’re probably the most entrepreneurs hoping to extend your enterprise’ presence at the app, otherwise you’re leveraging it for the primary time, it’s vital to have a TikTok-specific technique that works.

On this put up, uncover new HubSpot Weblog information that may lend a hand making a decision the most efficient time to put up on TikTok to make sure your content material has essentially the most important achieve.

Download Now: Social Media Trends in 2022 [Free Report]

What’s the most efficient day to put up on TikTok?

The most efficient days to put up on TikTok are Saturday, Friday, and Sunday. The graph beneath shows this knowledge.

when to post on tiktok: the best days to post on tiktok

Very best Instances to Put up on TikTok

Entrepreneurs document that the 3 very best time frames to put up on TikTok are 6-9 PM, 3-6 PM, and 12-3 PM, in that order. The graph beneath shows this outcome.

when to post on tiktok: best time to day to post on tiktokWhen are you aware the most efficient time to put up on TikTok for your enterprise?

Our Weblog analysis discovered the most efficient occasions and days to put up on TikTok. On the other hand, deciding the most suitable option for your enterprise will depend on your target market and their location and job.

To pick out the most suitable option for your enterprise, you’ll want to get admission to your account analytics inside of your TikTok for Business account. To get there inside the TikTok app,

1. Choose the hamburger menu at the most sensible right-hand nook of your profile web page.

2. Within the Settings and privateness menu, make a choice Author equipment, then Analytics (as proven within the symbol beneath). Should you haven’t but enabled analytics, you’ll be precipitated to show them on.

tiktok analytics

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When you’ve decided on Analytics, you’ll see a dashboard with an summary of various metrics. To get extra insights into your target market, make a choice the Fans tab. You must then see your target market metrics, as proven within the symbol beneath.

sample tiktok follower analytics page

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You’ll be capable to see the place your audiences are positioned and once they’re maximum lively. Consider of this knowledge, evaluate it to the knowledge we discovered, and make a choice a period of time that aligns together with your target market’s presence.


It’s vital to notice that checking out other posting schedules is at all times profitable to determine what works very best. As an example, our information presentations that 6-9 PM is the most efficient posting window, and your in-app analytics display your audiences are maximum lively on Fridays. You’ll run your personal experiment the place you put up at other occasions between 6-9 PM on Fridays to peer what generates essentially the most engagement.

Are you able to put up an excessive amount of on TikTok?

Maximum entrepreneurs put up on TikTok 4-6 times per week. On the other hand, as with many social media websites, it’s imaginable to put up an excessive amount of and oversaturate your audiences.

It’s very best to check out other choices and get a hold of a technique that aligns together with your objectives in order that while you do put up, you’re sharing content material your audiences need to see and once they’re perhaps to peer it.

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