Newsletters are having a second. My inbox is close to saturation level, and I nonetheless stay finding extra newsletters I wish to subscribe to. In response to a survey of 500+ e-newsletter operators and a handful of interviews with professionals, I’m certain of...
B2B social media advertising and marketing steadily will get a nasty rap. It’s handled like the stern college major of commercial. It’s noticed as uninteresting and “unfun.” It gained’t mean you can inform jokes, communicate in your buddies on social media, or damage...
Few apps cycle thru tendencies as briefly as TikTok. I spend never-ending hours scrolling throughout the app, and it appears like each different day, a brand new trending sound, matter, music, or problem goes viral. It may be onerous to maintain, and I say this as a...
Once I began my content material advent adventure, certainly one of my pals stated over brunch, “Erica is formally in her influencer generation.” I find it irresistible when my pals inflate my ego, so I let the remark slide and raised a pitcher to have fun...
In July 2023, Mark Zuckerberg introduced Meta’s much-anticipated X competitor: Threads. Meta’s imaginative and prescient for this new social platform used to be to provide “a brand new, separate area for real-time updates and public conversations” that used to be...