Learn how to Migrate Google Industry Profile Site to WordPress

The inside track that Google is shuttering Google Industry Profile web sites has made many customers ask us the right way to migrate their web page to WordPress earlier than the provider shuts down for excellent.

In March 2024, Google can be shutting down greater than 21.7 million web sites created with Google Industry Profiles. That is the most recent in a historical past of Google getting rid of services.

If you happen to’re probably the most customers who can be suffering from this alteration, then now’s the very best time to relocate your website online.

On this article, we can display you the right way to migrate a Google Industry Profile website online to WordPress.

Right here’s an summary of what we can duvet on this information. You’ll be able to click on the hyperlinks underneath to leap forward on your most well-liked segment:

Why Migrate a Google Industry Profile Web page to WordPress?

While you create a Google Industry Profile, you get an possibility so as to add a website online. In the past, should you didn’t have a website online, Google would help you create a loose single-page web page straight away.

This fashion, customers taking a look up your emblem on an area seek will see an in depth industry profile, together with a industry web page, running hours, retailer places, instructions, telephone numbers, and extra.

Alternatively, Google is shutting down Industry Profile websites in March 2024. As soon as the provider closes, customers can be mechanically redirected on your Industry Profile web page.

Sadly, that redirection will handiest paintings till June 10, 2024. Other people visiting your web page after this date will see a ‘web page no longer discovered’ error.

This may have a unfavourable impact on your small business, as it’ll glance much less skilled. To not point out, shoppers received’t have the ability to view detailed details about your corporate, merchandise, and services and products.

Because of this, your conversions would possibly drop, and it’s worthwhile to finally end up dropping shoppers on your competition.

That’s why it’s vital emigrate your Google Industry Profile web page to WordPress.

Why Select WordPress as a Platform for Your Site?

WordPress is the preferred website online builder on the earth, because it powers greater than 43% of web sites on the net.

The most productive section is that WordPress is loose to make use of and open-source. By way of migrating your Google Industry Profile web page to WordPress, you get extra regulate and versatility.

As an example, you get to possess all of your content material and don’t need to depend on a third-party platform. All you want is a internet website hosting provider and a website identify to get began.

With WordPress, you get more than one issues. This makes it very versatile, as you’ll be able to create a easy 1-page WordPress website online or a whole on-line retailer. It additionally gives 1000’s of plugins which lend a hand upload extra options and capability.

But even so that, WordPress is Search engine optimization-friendly. What this implies is that you’ll be able to simply optimize it for serps like Google. This is helping draw in customers on your website online and spice up conversion.

That stated, let’s take a look at how you’ll be able to simply migrate your Industry Profile web page to WordPress.

Step 1: Create a Backup of Google Industry Profile Web page

Ahead of you’ll be able to migrate your website online to WordPress, step one is to backup information out of your Google My Industry web page.

Notice that Google Industry Profile doesn’t be offering an export possibility, so that you’ll want to obtain all of the pictures, movies, and different media recordsdata manually.

To try this, merely open your Google Industry Profile website online after which right-click at the symbol you wish to have to avoid wasting.

After that, merely click on the ‘Save as’ possibility and save the picture anyplace in your pc.

In a similar way, you’ll be able to merely replica the textual content in your website online and paste it right into a record.

To start out, first spotlight the textual content in your website online after which hit the right-click button in your mouse. From right here, make a selection the ‘Replica’ button.

You’ll be able to additionally use keyboard shortcuts to duplicate the textual content. As an example, you’ll want to hit ‘Ctrl + C’ on Home windows and ‘Command + C’ on Mac.

Subsequent, open a Notepad report, Google Medical doctors, or a Microsoft Phrase record and easily paste the content material out of your website online. In case you have hyperlinks within the textual content, it’s a good suggestion to make use of Google Medical doctors or Microsoft Phrase as a result of they’ll stay the ones within the pasted textual content.

You’ll be able to right-click anyplace at the record and make a selection the ‘Paste’ possibility. Or use the ‘Ctrl + V’ keyboard shortcut on Home windows and ‘Command + V’ on Mac to stick the textual content.

Since Industry Profile websites are small and single-page, downloading and copying your information must be a handy guide a rough procedure.

Step 2: Opting for a Internet Website hosting Platform for Your Web page

Subsequent, you are going to want a internet website hosting provider to run a website online the usage of WordPress. Internet website hosting is the place all of your website online recordsdata are saved. You’ll be able to call to mind it as a area the place your web page’s content material lives.

Whilst WordPress is loose to obtain, you’ll want to subscribe to a platform like Bluehost to host the web page

Normally, internet website hosting prices round $7.99 per 30 days (paid yearly), and area identify costs get started from $16.99 consistent with 12 months, relying at the area extension. The price to construct a WordPress web page can move even upper if you wish to have a customized theme and extra options.

It is a vital funding, taking into consideration it used to be loose to create a website online the usage of Google Industry Profile.

Thankfully, Bluehost is providing an unique cut price for WPBeginner customers. You’ll be able to get began for as little as $1.99 per 30 days and get a loose area + SSL certificates.

Bluehost is without doubt one of the best possible website hosting corporations within the trade. It’s an formally really useful WordPress website hosting supplier.

WPBeginner customers can revel in as much as 61% off and get a 1-click WordPress set up. To start out, merely discuss with the Bluehost website online and click on the ‘Get Began Now’ button.

After that, it is very important make a selection a website hosting plan.

Merely click on the ‘Choose’ button to make a choice a pricing plan. You’ll be able to make a selection the Elementary or Selection Plus plans to get began, as they must be appropriate for small industry web sites.

At the subsequent display screen, it is very important select a website identify on your website online. A site identify is your web page’s identify that customers will input of their browsers (like wpbeginner.com or google.com).

Bluehost permits you to create a brand new area identify, or you’ll be able to use an present area that you just personal.

Professional Tip: If you want lend a hand selecting the correct identify, then take a look at our loose industry identify generator software. Merely input phrases associated with your small business, and the software will generate a number of concepts on your area identify.

After opting for a reputation on your website online, you’ll want to fill on your account main points and finalize the Bluehost bundle.

Bluehost will upload additional choices on your bundle. We advise unchecking all of the further choices as you’ll get monetary savings. Plus, you’ll be able to at all times upload them in a while if wanted.

Subsequent, you’ll be able to upload your fee main points and entire the acquisition.

As soon as that’s executed, Bluehost will create your website hosting account and e mail you the login main points.

Step 3: Set up and Set Up WordPress

Subsequent, you’ll be able to log in to the Bluehost account to view the dashboard. From right here, you’ll have the ability to arrange your website online, get toughen, and set up WordPress.

The most productive section about the usage of Bluehost is that it mechanically installs WordPress for you.

You simply want to head to the ‘Web pages’ tab from the menu at the left. After that, merely click on the ‘Edit Web page’ button.

This may open the WordPress dashboard, the place you’ll be able to log in and get started including content material, customizing the design, and growing new pages.

Bluehost gives an AI-powered setup wizard that can information you in the course of the preliminary configuration. You’ll be able to merely apply the on-screen directions to create a WordPress website online. You’ll be able to additionally opt-out of the AI assistant.

You’ll be able to be informed extra by means of following our entire information on the right way to set up WordPress.

Step 4: Upload Content material From Industry Profile Web page to WordPress

Now that your WordPress web page is able, your next step is to import content material from the Google Industry Profile web page.

Since there is not any approach to at once import information out of your Google My Industry web page into WordPress, you’ll want to upload content material manually.

You’ll be able to get started by means of growing other pages on your website online, like an about us web page, a touch web page, and extra. Merely head to Pages within the WordPress dashboard and click on the ‘Upload New Web page’ button.

Subsequent, it is very important input content material that you just copied from the Google Industry Profile web page within the content material editor.

To start out, input a name on your web page on the most sensible. After that, you’ll be able to sort the textual content or just replica it from the report you created previous and paste it into the content material editor.

Merely use the keyboard shortcut keys to duplicate and paste the textual content. For Home windows, you’ll want to press ‘Ctrl + C’ to duplicate and ‘Ctrl + V’ to stick. If you happen to’re the usage of Mac, then merely press ‘Command + V’ to duplicate and ‘Command + V’ to stick.

WordPress additionally permits you to upload pictures, movies, and different media recordsdata on your content material.

So as to add an image, you’ll be able to click on the ‘+’ signal and upload an Symbol block on your content material. From right here, you’ll want to click on the ‘Media Library’ button.

A brand new popup window will open with the WordPress Media Library.

Subsequent, you’ll be able to transfer to the ‘Add recordsdata’ tab after which click on the ‘Choose Recordsdata’ button.

Now, navaigate to the Google Industry Profile website online pictures you stored previous and make a selection them.

After they’re uploaded, you are going to see them within the Media Library. Pass forward and make a selection the picture you wish to have so as to add on your content material.

To be told extra, please see our information on the right way to correctly upload pictures in WordPress.

While you’re executed, move forward and click on ‘Put up’ on the most sensible of the web page. Merely repeat this step to create as many pages as you wish to have on your website online.

Subsequent, you’ll be able to upload the content material to every of those pages that you just stored and copied out of your Google Industry Profile web page.

We advise that you just create a customized touchdown web page on your website online the usage of the block editor or a plugin like SeedProd.

SeedProd is the most efficient WordPress theme and touchdown web page builder. It gives a drag-and-drop builder, pre-built templates, and a number of customization choices.

You’ll be able to simply edit and regulate the illusion of your web page the usage of the plugin. Plus, there are other blocks so as to add to the design.

After growing pages, you’ll be able to additionally upload new weblog posts to your small business website online. For extra main points, please see our information on the right way to upload a brand new put up in WordPress.

There are quite a lot of subjects you’ll be able to write about associated with your small business. Those can also be useful guides, record articles, how-to tutorials that lend a hand provide an explanation for the right way to use other options of your services, and extra.

Step 5: Optimizing Your Industry Web page for Native Search engine optimization

After including content material out of your Google My Industry web page to WordPress, it is very important optimize your web page for native seek effects. This fashion, folks on the lookout for your small business can simply in finding it on serps like Google.

A easy means of doing this is by means of the usage of All in One Search engine optimization (AIOSEO). It’s the best possible WordPress Search engine optimization plugin that is helping optimize your website online for serps. It mechanically provides schema markup and is helping configure native Search engine optimization settings with none technical wisdom.

Schema markup is a unique code structure that’s used in your web page, and it tells serps additional details about your small business. As an example, schema markup is helping you display main points like deal with, opening hours, map location, and extra on Google seek effects.

Notice: To make use of the Native Search engine optimization characteristic in AIOSEO, you are going to want a minimum of the Plus plan.

First, it is very important set up and turn on the All in One Search engine optimization (AIOSEO) plugin. If you want lend a hand, then please see our information on the right way to set up a WordPress plugin.

Upon activation, you are going to see the AIOSEO setup wizard. Merely click on the ‘Let’s Get Began’ button and apply the on-screen directions.

To be told extra, please see our information on the right way to correctly arrange All in One Search engine optimization in WordPress.

Subsequent, you’ll be able to move to All in One Search engine optimization » Native Search engine optimization from the WordPress dashboard and click on the ‘Turn on Native Search engine optimization’ button.

Upload Location and Industry Knowledge

As soon as the Native Search engine optimization addon is lively, you’ll be able to head to the ‘Location’ tab.

Right here, AIOSEO will ask when you’ve got more than one industry places. If that is so, then merely click on the ‘A couple of Location’ toggle to Sure.

To be told extra, please see our information on the right way to upload more than one places schema for native industry in WordPress.

Subsequent, you’ll be able to scroll down and input your small business data. As an example, you’ll be able to supply a reputation, emblem, symbol, deal with, make a selection form of industry, telephone quantity, and extra.

Upload Opening Hours for Your Industry

After that, head to the ‘Opening Hours’ tab and permit the choice.

Merely click on the ‘Display Opening Hours’ toggle to Sure.

Subsequent, you’ll be able to scroll down and upload your small business hours.

There may be an possibility the place you’ll be able to display your small business is open 24/7.

Display Industry Location on Google Maps

AIOSEO additionally permits you to combine Google Maps and lend a hand customers in finding the place your small business is situated.

You’ll be able to do this by means of going to the ‘Maps’ tab and coming into the Google Maps API key.

For extra main points, please see our information on the right way to upload Google Maps in WordPress.

Step 6: Replace Site URL in Google Industry Profile

Now that your new WordPress website online is able, your next step is to replace the hyperlink in Google Industry Profile.

You’ll be able to do this by means of visiting your Industry Profile on Google. From right here, merely click on the ‘Edit Profile’ possibility.

You must now see a brand new popup window open with your small business data.

Subsequent, you’ll be able to navigate to the ‘Site’ segment and change the URL together with your new WordPress website online.

That’s it! You’ve effectively migrated your Google Industry Profile website online to WordPress.

Now, customers who click on the ‘Site’ hyperlink in your Industry Profile will land in your new WordPress website online.

Bonus: Set up WordPress Plugins to Get the Maximum of Your Web page

The most productive section about the usage of WordPress is the plugins. You’ll be able to call to mind them as apps, and so they lend a hand upload further options and capability on your web page.

As an example, there are plugins for growing backups, bettering safety, boosting pace and function, beginning an internet retailer, and extra.

That stated, there are over 59,000 loose and paid plugins that you’ll be able to use. This may get overwhelming for brand spanking new customers who don’t know which plugin to select and set up.

That can assist you out, listed here are one of the most sensible plugins we advise the usage of in your WordPress web page:

• WPForms – It’s the most efficient shape builder for WordPress. You’ll be able to simply create various kinds of bureaucracy and upload them on your web page. As an example, it permits you to create easy touch bureaucracy, fee bureaucracy, surveys, registration bureaucracy, and extra.
• MonsterInsights – It’s the most efficient Analytics plugin for WordPress. You’ll be able to attach Google Analytics to WordPress with out enhancing code the usage of MonsterInsights. Plus, it is helping you learn the way folks behave in your web page, the place they arrive from, which hyperlinks they click on, and discover different helpful insights.
• OptinMonster – An impressive conversion optimization and lead technology toolkit for WordPress. You’ll be able to create other campaigns to develop your e mail record, get extra leads, and building up gross sales.
• Duplicator – It’s the most efficient WordPress backup plugin. You’ll be able to create backups of your WordPress web page and retailer them at the cloud. This fashion, you’ll have a contemporary replica to revive your web page in case there’s a safety breach, or one thing is going incorrect.

For extra plugin suggestions, please see our entire record of must-have WordPress plugins for industry websites.

We are hoping this newsletter helped you discover ways to migrate a Google Industry Profile website online to WordPress. You may additionally need to see our information on the right way to create a loose industry e mail deal with and simple techniques to extend your weblog visitors.

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