Are you in search of a podcast internet hosting resolution on your WordPress web site? Blubrry gives a strong podcast platform and plugin designed particularly for WordPress customers, offering a streamlined strategy to publishing and advertising and marketing their podcasts. On this put up, we’ll give an in depth evaluation of Blubrry (pronounced blueberry), its distinctive internet hosting platform and WordPress plugin, key options, pricing, and extra.

What’s Blubrry?

Blubrry is a full-service podcast internet hosting corporate. They supply more than a few services and products, together with internet hosting, statistics, distribution, podcast web pages, audio and video gamers, monetization, and extra. Blubrry additionally gives a podcasting plugin for WordPress, PowerPress, which goes with all podcasting apps and platforms.

Why Use Blubrry For Podcasting?

Within the final twenty years, podcasting has long gone from a brand-new medium to one of the vital international’s hottest varieties of audio leisure. It’s so fashionable that during 2023, a whopping 53% of American citizens elderly 12-54 reported paying attention to a podcast within the final month.

So, for those who’re questioning, “Is it nonetheless value coming into podcasting?” the solution is a convincing sure! However, as you’ll be able to believe, there are a large number of choices. So, why Blubrry?

Blubrry has been round for a very long time. Nearly twenty years! Making them true pioneers in house. They’re additionally WordPress-specific. All in their plans include a unfastened controlled WordPress web site. This implies they’ve an enormous wealth of data about podcasting and WordPress, making their fortify and data assets particularly useful.

At the product facet, Blubrry supplies podcasters with a whole podcasting resolution. It comprises general regulate over your podcast, complete possession of your content material/knowledge, useful analytics and insights, pointers and equipment for expansion, and very good fortify.

In case you have a WordPress web site already, you’ll be able to merely set up their PowerPress plugin, hook up with Blubrry podcast internet hosting, and cross. In reality, we’ve already created a very good information to putting in and the use of the PowerPress plugin.

My Blubrry Consumer Revel in

After we introduced our Divi Country Podcast the entire long ago in 2015, we used Blubrry. As a WordPress corporate already the use of a WordPress set up for our weblog, it made best sense.

What I truly favored about it was once that shall we add and organize the podcast from the WordPress dashboard the place we already controlled our different content material efforts. It streamlined the entire procedure and supplied a consumer revel in we had been already used to.

Blubrry Key Options

Blubbry is a sturdy podcasting platform with intensive capability. You’ll to find a complete function listing on their pricing web page. Within the sections beneath, we’ll duvet the necessities in addition to spotlight some sexy add-ons.

Per 30 days Garage Tiers

Each and every plan comes with a per thirty days allotment of latest garage. 125 MB of latest garage every month for the usual plan, 400 MB for the complex plan, and limitless garage for the pro plan. To make a decision which is right for you, you’ll simply want to determine how giant your episode recordsdata are and what number of you propose to free up per thirty days.

Loose Controlled WordPress Website online

Each Blubrry internet hosting plan comes with a unfastened controlled WordPress web site. Spinning up the web site is very simple. It handiest calls for a couple of clicks from inside the Blubrry dashboard. Then again, customization and capability choices are very restricted.

The usual plan comes with a customized PowerPress WordPress theme and the next plugins:

The complex plan comes with the next plugins (along with the ones above):

  • Akismet
  • Easy Social Buttons
  • Narrow search engine optimization
  • Yoast Reproduction Publish

The complex plan comes with the next issues (along with the PowerPress theme):

  • fPortfolio
  • Lighthouse (hasn’t been up to date in over 2 years)
  • OnePress
  • Poseidon
  • Rock N Rolla (hasn’t been up to date in over 2 years)
  • Twenty 11
  • Twenty Seventeen

Whilst providing a unfastened controlled WordPress web site is a smart value-add at the floor, its obstacles make it a deficient selection for any person already acquainted with WordPress and who desires to benefit from the platform’s large array of issues and plugins.

For my part, those obstacles additionally put customers unfamiliar with WordPress at a drawback. Get entry to to extra versatile and robust issues, as an example, would make it more straightforward for customers to create a web site that fits the emblem they’re seeking to construct round their podcast.

All of that mentioned, the actual cost of Blubrry is in its different choices. And the price of the ones is very important.

Blubrry PowerPress WordPress Plugin

PowerPress Podcasting plugin by Blubrry

The Blubrry PowerPress plugin is the place Bluburry truly shines. Via putting in it on an current WordPress web site, you get the most efficient of each worlds: the overall energy of WordPress seamlessly attached to Bluburry internet hosting and all its options.

PowerPress lets you organize your entire display from the WordPress Admin.

  • Add episodes and podcast artwork to the media library
  • View obtain stats
  • Migrate an current display for your web site/Blubrry
  • Use Blubrry’s built-in audio and video gamers
  • Arrange a customized subscription web page
  • Create more than one podcasts on one web site
  • Choose distribution locations (Apple, Spotify, Android, and so forth.)
  • Configure consumer role-based features to offer protection to podcasting capability from the ones no longer operating at the display
  • Configure reside podcasting capability
  • Arrange monetization choices

Monetization Choices

Bluburry comes with more than one monetization choices. They vary from easy subscriptions and commercials to classy dynamic commercials and the quite experimental value-for-value type (very similar to a pay-what-you-want or donation type).

Programmatic Promoting

First up is Blubrry’s programmatic promoting. This carrier inserts commercials into your display, after which Blubrry can pay you in line with what you generate.

This carrier streamlines the method of having commercials in your display. You don’t want to cross throughout the tricky and tedious strategy of discovering advertisers. Blubrry already has a big pool of them who can bid in your display in real-time. Then, Blubrry inserts their commercials into your display mechanically as both pre-roll, mid-roll, or post-roll commercials. After signing up for this system, maximum presentations are able for commercials in simply 72 hours.

It’s essential to notice that with this carrier, you aren’t getting to make a choice the commercials or advertisers. You do get to make a choice advert classes, although.

Dynamic Advert Insertion

Blubrry’s dynamic advert insertion takes podcast promoting to the following degree. This carrier lets you create subtle advert campaigns that may be carried out to episodes you’ve already revealed. This can be a nice approach to “future-proof” your podcast since you’re at all times in a position to replace all your podcast archive with new and well timed commercials in addition to new advert codecs.

This carrier is handiest to be had to customers at the Professional plan.

Top rate Podcasting (Upload-on)

For an extra $10/month, customers can benefit from Blubrry’s top class podcasting capability. This lets you password-protect customized podcast feeds. Nice for serving paying participants for your podcast early get entry to to episodes, unique episodes, or ad-free content material.

Apple Top rate Publishing

Blubrry’s Complicated and Professional plans paintings with Apple’s podcast subscriptions. Because the identify would counsel, that is an Apple Podcasts handiest resolution for monetization. So if you wish to monetize all your target market, it can be a good suggestion to pair it with commercials and top class podcasting by way of your web site.

Non-public Podcasting

For customers at the Professional plan, personal podcasting supplies a safe, distinctive, and attractive approach to make bulletins, educate workers or volunteers, or proportion any form of audio or video content material your company needs or wants–privately.

Podcast Promotion (Thrive Package deal Upload-on)

For an extra $10/month (on any plan), customers can benefit from the Blubrry Thrive Package deal. This add-on bundles in combination new podcast stats, episode comparisons, higher listener and subscriber monitoring, self-managed dynamic advert insertion, and extra.

Media Mastering (Upload-on)

For an extra $10/month, customers can let the professionals (from Auphonic) handle their media mastering for them. Merely publish un-mastered audio, and they’ll procedure it and create a mastered record for distribution.

That is in particular helpful for podcasts that includes more than one individuals who could also be recording in numerous places, with other mics, and even the similar mic however at other occasions and with moderately other settings. You’ll get all of it looked after and sounding cohesive with the media mastering add-on.

Podcast Transcription (Upload-on)

After all, customers could make their podcasts extra obtainable by means of benefiting from the Podcast Transcripts add-on for closed captioning. Once more, for an extra $10/month.

Blubrry Assessment: Execs and Cons

Blubrry’s choices are so large and sundry that relating to you make a decision to make a choice them or cross with somebody else, it’s useful to simplify issues with an inventory of professionals and cons.


As you’ll be able to see, there’s so much to love about Blubrry as a podcasting resolution. Particularly for those who use WordPress already.

  • Fast and simple integration with WordPress by way of the PowerPress plugin
  • Complicated statistics that help you make strategic selections about what’s operating and what’s no longer relating to rising your podcast
  • Limitless downloads and listens imply you don’t have to fret in case your display or an episode is going viral
  • Simple record control. Add podcast media recordsdata at once to the WordPress Media Library
  • “No-fault” internet hosting signifies that for those who cross over your plan’s garage restrict (as much as 25%!), there’s no further charge.
  • Optimized for distribution on all main podcast platforms
  • In depth documentation
  • Nice fortify


On the subject of cons, there aren’t many. Of the 4 bullet issues beneath, two may also be minimized by means of the use of your personal self-hosted WordPress web site.

  • No unfastened plan
  • Steep studying curve for non-WordPress customers
  • Out of date participant design with restricted customization choices
  • Loose WordPress web site is very restricted in comparison to what maximum WordPress customers are conversant in

Blubrry Podcast Website hosting: Pricing

Blubrry Podcast Website hosting has 3 pricing plans: usual, complex, {and professional}. All plans are to be had as per thirty days or annual subscriptions.

Usual Website hosting: $12 per thirty days or $120 in step with 12 months

  • Usual statistics
  • Limitless downloads and listens
  • Customized embed participant
  • Controlled WordPress Website online
  • Monetization: Programmatic promoting
  • Target market survey and media package

Complicated Website hosting: $20 per thirty days or $204 in step with 12 months

  • All usual options
  • Further garage
  • Complicated statistics
  • Further issues and plugins for websites
  • Simple sharing by way of Quicklinks
  • Apple Top rate Episode publishing

Skilled Website hosting: $100 per thirty days

  • All usual and complex options
  • Limitless garage
  • 1TB bandwidth
  • Dynamic advert insertion
  • Non-public podcasting

Blubrry Podcast Website hosting Choices

As I discussed on the most sensible of the put up, podcasting is insanely fashionable and handiest getting extra so. Because of this, there are a dizzying collection of podcast hosts and podcast-related services and products to choose between. Under we’ve keen on a number of the Blubrry possible choices that crop up essentially the most.


Libsyn is some other veteran within the podcast internet hosting international, having been round for the reason that early days of podcasting, identical to Blubrry. It’s usually regarded as a competent podcast platform with moderately extra budget-friendly pricing plans. Its analytics aren’t as complex as Blubrry’s, and it does indirectly combine with WordPress.


Podbean is a budget-friendly podcast internet hosting platform that provides a unfastened plan customers can use to kickstart their podcasts. It gives a large number of the similar options and services and products as Blubrry. It really works neatly with WordPress however isn’t as deeply built-in. Podbean excels in affordability, useability, and participant design/customization.


Buzzsprout is some other podcast-hosting platform that’s been round for a very long time. While Blubrry is perfect for podcasters starting from inexperienced persons via pros, Buzzsprout is most fitted to inexperienced persons. They focus on simplicity, from their choices to their consumer revel in. All plans include podcast statistics, a podcast web site, customized embedded gamers, and distribution to all main podcast directories.

Blubrry Assessment: The Verdict

In conclusion, Blubrry is a superb podcast internet hosting platform for any person–however particularly for WordPress customers. Their unfastened WordPress web site carrier is ok, however it truly shines when customers benefit from the PowerPress plugin to combine Blubrry’s internet hosting and different services and products into their current WordPress web site.

Blubrry does no longer have a unfastened starter plan. Then again, the paid plans of its competition don’t appear to give you the similar degree of capability and price Blubrry delivers. For its vary of options and attached services and products, Blubrry is an trade chief for a reason why.

The only critique I think strongly about, which I discussed above, is design. Then again, I’d cross additional than I did previous by means of pronouncing that no longer handiest does the Blubrry/PowerPress participant desire a design overhaul, however so does with regards to the whole lot else. The Blubrry web site, the PowerPress consumer interface, and podcasting tutorial fabrics. When in comparison to different choices, it appears method at the back of the days despite the fact that beneath the hood it’s offering very good carrier and capability.

That mentioned, for those who’re a WordPress consumer fascinated about podcasting, we advise giving Blubrry and PowerPress a check out.

Nonetheless researching your podcasting choices? Take a look at those most sensible podcast internet hosting platforms and our opinions of the Very best WordPress Podcast Plugins.

The put up Blubrry Podcast Website hosting & Plugin for WordPress (2024 Assessment) seemed first on Chic Subject matters Weblog.

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