Are you searching for the most efficient 404 error web page design examples?

The fitting 404 web page will stay guests for your website online for longer and inspire them to transform. Through developing an enticing, useful, and entertaining 404 web page, you’ll give guests an ideal revel in, even if they see an error.

On this article, we’re sharing one of the crucial perfect 404 error web page designs.

Best WordPress 404 error page design examples

Why You Wish to Optimize Your 404 Design

A 404 error occurs when the server can’t achieve the web page anyone is attempting to consult with. As a substitute of unveiling them a clean display, the server shows a 404 web page as a substitute.

Maximum WordPress issues include a elementary 404 template, however those designs are generally elementary and easy.

The default WordPress 404 page

Additionally they gained’t display any content material out of your web site, reminiscent of common posts that the customer would possibly wish to learn, or your website online’s navigation menu.

In case you display guests a run of the mill, unhelpful 404 web page then they’re much more likely to depart your WordPress web site, which can building up your leap price and harm your WordPress search engine optimization.

With that during thoughts, it’s sensible to create a customized 404 web page that has your personal branding and content material. You’ll additionally assist guests in finding what they’re searching for via including seek bars, menus, hyperlinks, and different useful content material.

One of the best ways to create a customized 404 design is via the use of the SeedProd plugin. It’s the preferred drag and drop touchdown web page builder, so you’ll create a customized 404 web page with out writing any code.

SeedProd additionally has quite a lot of professionally-designed 404 templates that can assist you create a phenomenal error web page, speedy.

When you’ve put in SeedProd, it’s a good suggestion to show in your competition for inspiration. With that during thoughts, we’ve amassed the most efficient 404 error web page designs so that you can have a look at.

1. DFY

Many web pages use countdown timers to create a way of urgency and get extra conversions the use of FOMO. Alternatively, DFY had made the peculiar choice so as to add a countdown timer to their 404 web page.

An example of a 404 page design

This timer counts down the seconds till the customer is robotically redirected to the homepage. Through making a cut-off date, DFY straight away makes their 404 web page extra attractive and pushes guests to come to a decision sooner than time runs out. It’s additionally an peculiar design selection, so it’s assured to grasp the customer’s consideration.

The 404 web page’s messaging provides to this feeling of urgency, making this an overly dramatic and compelling web page design.

For more info about the use of deadlines for your website online, please see our information on the best way to upload a timer widget in WordPress.

2. OptinMonster

OptinMonster is among the perfect e-mail seize plugins for WordPress utilized by over 1.2 million web pages. It has the entirety you wish to have to show guests into subscribers and shoppers.

Unsurprisingly, OptinMonster makes use of their 404 web page as a lead technology software with an crowd pleasing animation and transparent name to motion.

The OptinMonster 404 page design

Even higher, their pitch pertains to the customer’s scenario.

When anyone lands on a 404 web page, there’s a large probability they’ll surrender and abandon your web site, since they may be able to’t in finding what they’re searching for.

OptinMonster’s pitch performs into this, via asking: ‘Do you know that over 70% of holiday makers who abandon your web site won’t ever go back?’

Because the customer is already occupied with web site abandonment, they’re much more likely to behave in this statistic. The decision to motion then gives guests a unfastened e book that guarantees to transform forsaking web site guests into subscribers.

Clicking at the ‘Obtain Now’ button opens a popup the place the individual can sort of their e-mail cope with and get their unfastened obtain.

An example of a lead generation 404 page

As we will be able to see, OptinMonster makes use of the 404 error to their benefit via making a pitch that feels very related and well timed.

If you wish to use your personal 404 web page for lead technology, then you’ll gather e-mail addresses the use of SeedProd’s Giveaway, Touch Shape, and Optin Shape blocks.

Collecting leads using SeedProd's optin form block

3. Kualo

Many web pages use gamification to construct buyer loyalty and stay other people coming again to their website online.

Kualo have taken this one step additional and gamified their 404 web page.

A gamified 404 page design

As a substitute of serving to guests in finding their as far back as the principle Kualo web site, the 404 web page demanding situations them to an area invaders recreation.

This turns a irritating error message right into a amusing marvel.

Even higher, whilst you run out of lives Kualo provides you with an incentive to hold on enjoying.

An example of a gamified 404 page

The popup gives gamers a cut price on website hosting in the event that they arrange to attain over 1000 issues. It is a best instance of a 404 web page that helps to keep guests for your web site for longer, and provides price to the consumer revel in.

4. TripAdvisor

TripAdvisor’s 404 web page is amusing and purposeful, and opens with a shaggy dog story that’s particular to the commute business.

When anyone lands for your 404 web page, they could also be annoyed with their revel in. Humor may also be a good way to re-engage those other people.

The TripAdvisor 404 error page

Even higher, the jokes all the time tie into the TripAdvisor logo.

Branding is among the primary advantages of changing the usual WordPress 404 web page with a customized design, and TripAdvisor’s web page presentations that branding isn’t simply customized emblems and photographs. The phrases for your 404 web page are simply as essential because the graphics.

The 404 web page additionally highlights the entire primary spaces of the TripAdvisor web site, which is helping guests in finding what they’re searching for.

Since navigation is so essential, we suggest having a look at SeedProd’s Nav Menu block because it permits you to construct a wide variety of menus at once throughout the web page editor.

Adding a navigation menu using the SeedProd page builder

5. Brett Terpstra

In the beginning look, Brett Terpstra’s 404 web page would possibly glance elementary however the true energy lies in its record of recommended posts.

Brett Terpstra’s 404 web page presentations an inventory of posts containing key phrases associated with the hyperlink the customer used to be looking to get entry to once they were given the 404 error.

A 404 page with dynamic text

It’s a easy trick that provides so much to the customer revel in.

Customized content material could make your website online extra helpful, attractive, and interesting so it is sensible to increase this in your 404 web page.

An example of a custom 404 error page

To be told extra about focused content material, please see our information on the best way to display customized content material to other customers in WordPress.

6. Consistent Touch

Consistent Touch is any other 404 web page that makes use of humor to win over annoyed guests. The e-mail carrier supplier makes use of casual language to enchantment to their target market, whilst additionally giving guests a very easy direction again to the homepage.

The Constant Contact email provider

In case you scroll down the web page, you then’ll in finding hyperlinks to a few different essential spaces of the Consistent Touch web site.

Alternatively, what we in point of fact like is the quick hover animation that performs each and every time you progress the mouse over some of the blue blocks.

An example of the best 404 page designs

Animation could make a web page extra attractive, and the a couple of hover animations creates a storytelling component because the customer strikes across the 404 web page.

There are a couple of other ways to animate your 404 web page, together with highlighting and rotating your textual content the use of the SeedProd Animated Headline block. For more info, please see our information on the best way to upload CSS animations in WordPress.


Most of the people will come across your 404 web page when searching for one thing else solely. Because the 404 error is surprising, it’s essential to reassure guests that they’re nonetheless for your website online via keeping up logo familiarity.

IMDB do that in an overly delicate and light-hearted method, via appearing a well-known quote from a film or TV display.

An example of the best 404 page designs

Additionally they come with a hyperlink to be told extra in regards to the TV display or film that they’re quoting.

On this method, IMDB’s 404 web page reinforces their logo whilst additionally giving guests a amusing approach to discover their content material.

Showing a random quote on your website

Appearing random quotes for your 404 web page may also be amusing and tasty. Alternatively, it’s nonetheless a good suggestion to offer hyperlinks in your website online’s maximum essential content material, simply in case the customer isn’t within the hyperlink that you simply’ve selected at random.

IMDB presentations this doesn’t need to be sophisticated, via together with a hyperlink to their homepage.

8. Steve Madden

Steve Madden tries to show an error message into gross sales via appearing their perfect promoting merchandise at the 404 web page.

A best selling products section

Even higher, they’ve added filters so shoppers can browse the other merchandise at once from the 404 web page.

In case you run an on-line retailer, then you’ll simply show your most well liked merchandise, merchandise which might be on sale, your latest merchandise, and extra. Merely upload the ‘Very best Promoting Merchandise’ block in your 404 web page and SeedProd will in finding those merchandise after which upload them in your 404 web page robotically.

Adding WooCommerce products to a page using SeedProd

When designing your personal 404 web page, it’s a good suggestion to make use of the similar header and footer as the remainder of your web site. This may increasingly fortify your branding and prevent guests from questioning whether or not they’re in the precise position.

That is precisely what we see with Steve Madden’s 404 web page, however we in particular like how a lot content material they arrange to suit into those two small spaces.

A custom website footer

The header and footer is helping guests leap directly to any a part of the Steve Madden retailer, and even third-party websites reminiscent of the corporate’s Twitter and Fb web page.

They even supply get entry to to interactive spaces, together with a sensible product seek bar.

A custom website header

9. Condominium Remedy

This 404 design from Condominium Remedy straight away catches the customer’s consideration with a large hero symbol.

A 404 page with a large hero section

Condominium Remedy additionally makes use of this area to fortify their logo id, via appearing a classy photograph of a kitchen together with a shaggy dog story about washi tape.

If you wish to upload a hero symbol in your design, then SeedProd has quite a lot of ready-made hero sections. Those are collections of pictures, name to movements, or even easy lead assortment paperwork that you’ll upload in your 404 design with a click on of a button.

There’s even a piece that might glance proper at house at the Condominium Remedy web site.

Adding a hero section to a custom page in WordPress

10. Screaming Frog

Very similar to one of the crucial different 404 pages in this record, Screaming Frog makes use of humor to take a look at and have interaction with guests.

Alternatively, not like the opposite companies in this record, Screaming Frog creates a device that is helping web site house owners in finding and attach damaged hyperlinks. Their 404 web page wastes no time mentioning the irony of the Screaming Frog web site having a damaged URL.

Through poking amusing at themselves, Screaming Frog delivers a memorable 404 web page that doesn’t take itself too severely.

The Screaming Frog 404 design

The animated background additionally is helping this 404 design stand proud of the gang.

Movies and animations are a good way to make your 404 web page extra attractive. Alternatively, they may be able to upload to the 404 web page’s loading occasions so we suggest following our tricks to accelerate WordPress efficiency, in particular in case you’re the use of quite a lot of huge or high-resolution movies for your 404 design.

11. MonsterInsights

MonsterInsights is the most efficient WordPress plugin for Google Analytics. It permits you to simply set up Google analytics in WordPress and presentations useful studies within the WordPress dashboard.

The MonsterInsights is a superb instance of a branded web page. Once guests arrive in this web page, they’ll see a novel graphic in line with the MonsterInsights brand.

The MonsterInsights custom 404 error design

It is a amusing approach to let guests know that they’re nonetheless at the MonsterInsights web site, even though they’ve adopted a damaged hyperlink.

This web page additionally explains what a 404 error is and suggests some issues the customer can do to mend the mistake. Serving to other people clear up the 404 error themselves can give a boost to the customer revel in, so it’s a good suggestion to incorporate this knowledge by yourself 404 web page.

Even supposing you inspire guests to mend the issue themselves, it’s nonetheless essential to incorporate hyperlinks in your website online’s maximum essential content material. The MonsterInsights 404 web page provides other people a couple of choices via together with hyperlinks to the give a boost to web page, the MonsterInsights documentation, and the pricing web page.

12. MAD

MAD has created a easy however extremely interactive web page via the use of toggles to create a 404 error message. You’ll take away this message via turning the entire toggles off, and even create your personal message via activating the toggles.

A gamified error page

It’s an overly easy however stress-free revel in that’s designed to get quite a lot of interplay from guests. It’s additionally an overly distinctive 404 web page that guests will take note, and maybe even percentage with other folks.

This hanging design proves that you’ll construct a memorable and entertaining 404 web page from a easy thought.

13. Southwest

Southwest’s 404 web page tries to assist guests get again not off course via explaining what a 404 is and why they could also be seeing the mistake. They even recommend some conceivable fixes, which may well be useful in case your target market isn’t very accustomed to 404 mistakes.

The Southwest error page

The place this design in point of fact sticks out is the sheer choice of hyperlinks it manages to show and the way well those URLs are arranged.

In case you scroll to the ground of the display, you then’ll realize social media hyperlinks, touch news, a hyperlink to enroll in their e-mail record, and dozens of different hyperlinks all organized in transparent and user-friendly classes.

The Southwest footer

The Southwest 404 web page is a brilliant instance of the way a lot news you’ll pack right into a web page with out overwhelming the customer.

Right here, the precise structure is vital and Southwest does an ideal activity of the use of classes, lists, and other sections to create a 404 web page that’s information-packed however nonetheless simple to learn.

We are hoping this newsletter has helped you in finding the most efficient 404 error web page design examples. You might also need to try our information at the perfect WordPress web page builder plugins and our comparability of perfect e-mail advertising products and services to show possible leads into paying shoppers.

In case you appreciated this newsletter, then please subscribe to our YouTube Channel for WordPress video tutorials. You’ll additionally in finding us on Twitter and Fb.

The publish 13 Very best WordPress 404 Error Web page Design Examples first gave the impression on WPBeginner.

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