Developing a website from scratch requires a lot of work,  time, and budget, and each business requires a different style, scope, and reach to their website. Listening to the varying demands of businesses, WordPress came into being in 2003 and changed the WordPress development landscape.

What began as a blogging platform has grown big enough to power full-scale enterprise sites. These reasons are why you should choose WordPress for your business.

1. Easy and Simple User interface

For any business owner, managing or updating his website is a nightmare. Luckily, WordPress comes to rescue with its simple features. It empowers small to medium-sized enterprises to keep updating their website without expert knowledge.

WordPress has the simplest control panel that allows a non-tech graduate to log into the website, create a page, and publish the content. With WordPress development, the user can further customize the admin panel to make sure he or his staff find it easy to manage his business website.

2. Limitless Customization

WordPress development is not bound to any kind of customization. The only limit is the requirement and imagination of the project owner. It has the flexibility to start with a simple personal blog and extend it to a full service, multi-category website.

A small business may need a one-page website, whereas a merchant may want a complete online store. It can all be developed with a WooCommerce plugin followed with business-specific customization.

With the hundreds of thousands of free plugins, you can add any functionality you want.

3. A Built-in blog to spread the word

WordPress has a built-in blog to empower your business website with a voice. An on-site blog is an effective tool for communicating with your stakeholders.

Utilize captivating posts with images and videos to inform your customers about your products and your industry.

4. WordPress is SEO Ready

A search engine tends to rank a website higher that is built with a flawless structure. WordPress has the advantage of being an absolute CMS platform that is developed in-line with the best SEO practices. The simple and lightweight code makes it the first choice for startups and business websites.

You can also install a plugin and configure SEO tags for different pages and posts. These SEO tags bring consistency of a target keywords in the titles, descriptions, and body content of the pages to make them appear in top searches.

The beauty of WordPress lies in its massive community of developers and an unending collection of helpful tools.

5. WordPress is Mobile Friendly

The number of mobile internet users is increasing day by day. Doing business online without a mobile-friendly design simply means you are neglecting massive web traffic. WordPress development caters to the needs of internet users who are using different screens for browsing the web.

WordPress has become a universal platform because of its mobile-friendliness. Fortunately, WordPress development deals with mobile responsiveness perfectly well in comparison to other CMS platforms.

Conclusion

The beauty of WordPress lies in its fascinating themes, plugins, and a huge community that is incredibly supportive.

Bilal Imtiaz

Bilal Imtiaz is an Online Marketing Specialist with more than 1 year of experience in Digital Media and is currently SEO Executive at Unitedsol, a leading e-commerce web design and development agency. Over the years, Unitedsol has successfully delivered projects in Magento, WordPress, WooCommerce, Joomla and other CMS/shopping cart platforms. You can find him on the LinkedIn.

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